Abstract: Shein afite imigabane 28% kumasoko yimyambarire yabanyamerika yihuta.Umwaka ushize wonyine, kwaguka kwayo muri Amerika byongeyeho imirimo mishya 1000.Muri Nyakanga uyu mwaka, isosiyete yinjiye mu ishyirahamwe ry’imyenda y'Abanyamerika y'Abanyamerika, ihagarariye Adidas …….
Shein nk'umunyamuryango w’umuryango w’abacuruzi bo muri Amerika, azavugana kandi yitabire ibiganiro n’abafata ibyemezo, akomeze kongerera agaciro ubukungu bw’Amerika, ashyigikire abakozi b’abanyamerika SHEIN, kandi azane inyungu ku nganda zose ku baguzi.
Inganda zicuruza ntizitinya gukoresha amafaranga kugirango zigire ingaruka kumategeko.Nk’uko byatangajwe na OpenSecrets Nk’uko org ibivuga, Wal Mart yakoresheje miliyoni 7 z'amadolari mu bikorwa byo kwiherera mu 2021, aho yavuye kuri miliyoni 6.4 z'amadolari muri 2020. Muri uwo mwaka, Gap yakoresheje miliyoni 1.3, naho Nike yakoresheje miliyoni 1.2.Ibinyuranye, Adidas yishyuye amadorari 40000 gusa.
Niba uri munini nka Shein, ugomba kwitonda cyane kugirango urinde umwanya wawe mugihe cyibibazo bimwe.Ibi bishobora kuba bikubiyemo umurimo, ubucuruzi, amakuru, n’ibanga - ahanini ikintu cyose kijyanye na miliyari y'amadorari yo gutanga isoko.Shein arashobora kwifuza gufungura icyuho gito kugirango yemere ibicuruzwa byayo bito byinjira muri Amerika nta musoro.Izi ngamba nizo zituma igiciro cyibicuruzwa SHEIN kiri munsi ya 50% ugereranije n’abanywanyi nka H&M na Zara.
Nubwo Shein idahwitse, imikorere yumurimo nuburyo bwo kwigana byatumye abantu bamwe bayishinja ko yafashe ingamba nk’ikigega cya miliyoni 50 z’amadolari y’Amerika “Ikigega cyagutse cy’umucungamutungo” cyo guhanagura icyatsi, haracyari amahirwe menshi niba ishaka gufasha mu gushyiraho amategeko ari yo kurushaho gutera imbere kandi bifasha imihindagurikire y’ikirere.
Imyambarire irambye na politiki ni imipaka.
Ngwino, SHEIN!
Igihe cyo kohereza: Ukwakira-25-2022